“We already have a data solution that stores and manages our customer data. We don’t need anything else!”
But is that truly the case? Do you have a...
“We already have a data solution that stores and manages our customer data. We don’t need anything else!”
But is that truly the case? Do you have a...
It’s no longer a secret that a customer data platform helps marketers achieve a unified view of their customers and improves their day-to-day...
It’s no secret that email marketing is an important aspect of any retailer’s customer engagement strategy. A recent February 2019 report from market...
Interest in Customer Data Platforms continues to accelerate, with more retailers realizing that traditional IT-led data management processes aren’t...
It’s 2019. Consumers are more informed than ever about their purchases and are dictating the shopping experiences that they want. For example, 78% of...
For the past decade we’ve heard the same mantra: “the right product, for the right person, at the right time”. And for a while, performing basic...
You open your inbox and see an offer from a retailer you know. Which would you be more likely to respond to? A flashy-looking but generic coupon or a ...
In a previous blog post, we discussed how important a close relationship between IT and Marketing teams has become, and how the legacy relationship...
A customer data platform (CDP) ingests all enterprise data sources and types (i.e., first- or third-party data,...
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“QuickPivot's platform offers big data performance showcased in tools like robust cross-channel waterfall counts, real-time lifecycle visualization tools that go beyond the typical flowchart style tools.”
Kelly Dedman, Technology Analyst“B2C marketers in retail should consider its updated UX, with QuickCollect and QuickTarget for customer segmentation and QuickPalette for campaign workflows.”
Vendor Landscape: CCCM, March 2017“QuickPivot's platform can help our clients eliminate data silos, reduce wasted efforts and optimize customer data across online and offline channels.”
Lois Brayfield, CEO“As Allen Edmonds further developed its direct-to-consumer business, we knew that we needed a powerful new marketing platform and a flexible business partner. We found both and more in QuickPivot.”
Colin Hall, Chief Marketing OfficerA Customer Data Platform or Marketing Automation? Find Out Which One You Really Need.
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