How Retailers Can Overcome the Loss of Third-Party Web Cookies

With Google follows in the footsteps of Apple and Mozilla and phasing out support for third-party cookies in its Chrome browser by 2022, now is the...

Has the Rise of E-Commerce Turned Brick-and-Mortar into Haunted Houses?

It goes without saying that for the vast majority of people here in the U.S., and around the globe, COVID-19 has wreaked havoc on 2020 plans and...

2020 Holiday Shopping Predictions: What the Experts are Saying

It’s been a chaotic year for retailers (and consumers for that matter), with the COVID-19 pandemic disrupting normal consumer shopping behaviors and...

As Third-Party Cookies Crumble, What Will Take Their Place?

In January 2020, Google announced it was following in the footsteps of Apple and Mozilla and phasing out support for third-party cookies in its Chrome...

The Must-Have Technology in a B2C MarTech Stack in 2020

You rely on your marketing technology to optimize, amplify and measure your marketing processes every day. The software programs in your marketing...

Five Cross-Channel Marketing Best Practices You Need to Follow

Today’s typical consumer researches and shops across many channels and devices: social media, web, catalog, in-store, mobile, laptop, etc. In fact,...

COVID-19 Has Accelerated the Need for Advanced Customer Segmentation

In QuickPivot’s 15+ years of existence, one truth that we’ve come to realize is that an impenetrable knowledge and understanding of customer behavior...

Q&A: Improving Cross-Channel Marketing Efficiency for Better ROI

To be successful in the B2C marketing world in 2020 (and beyond), it's critical to engage your customers with personalized content and messaging that...

How Does Gartner Categorize Today's CDP Vendors?

If you’ve been following our blog recently, you’ve likely noticed that we’ve done a fair bit of analysis on the growth of the customer data platform...

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“QuickPivot's platform offers big data performance showcased in tools like robust cross-channel waterfall counts, real-time lifecycle visualization tools that go beyond the typical flowchart style tools.”

Kelly Dedman, Technology Analyst

“B2C marketers in retail should consider its updated UX, with QuickCollect and QuickTarget for customer segmentation and QuickPalette for campaign workflows.”

Vendor Landscape: CCCM, March 2017

“QuickPivot's platform can help our clients eliminate data silos, reduce wasted efforts and optimize customer data across online and offline channels.”

Lois Brayfield, CEO

“As Allen Edmonds further developed its direct-to-consumer business, we knew that we needed a powerful new marketing platform and a flexible business partner. We found both and more in QuickPivot.”

Colin Hall, Chief Marketing Officer

A Customer Data Platform or Marketing Automation? Find Out Which One You Really Need.

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