Successful Catalog Marketing Comes Down to the Data

Catalogs have been an effective means of engaging customers since Tiffany & Co. mailed the very first U.S. catalog in 1848. In the years since,...

Tips for Successful Online/Offline Channel Integration

Omnichannel marketing campaigns that integrate both online and offline channels ensure that your messaging reaches your customers on their preferred...

Tips for a Superior Digital Customer Experience

The COVID-19 pandemic greatly accelerated the shift to online shopping in the retail sector, with total retail e-commerce sales in 2020 in the US up...

How Customer Data Management Impacts Marketing Performance

To carry out successful data-driven, customer-centric marketing campaigns, customer data management -- the practice of collecting, managing, analyzing,...

The 2021 Marketer's Wishlist: Customer Centricity, Personalization, and More

With the holiday season upon us, many of us are rushing around to get those last-minute gifts purchased and wrapped (or delivered). It got us to...

The Importance of an Optimized Omnichannel Customer Journey

If you are a marketer today, you know that your target audience is shopping across multiple digital and physical channels. In fact, research shows that

In a Crowded CDP Market, Look for Function over Flashiness

The COVID-19 pandemic will undoubtedly have a lasting impact on the customer mindset. Consumers have lost jobs, savings and trust, and their shopping...

Why Customer Analytics is So Important for Marketers

If you are a marketer, you know customer analytics are important.

According to the Gartner CMO Spend Survey 2019-2020, “marketing leaders highlight a...

How to Deliver the Personalized Experiences Consumers Want

According to Gartner, personalization is “the process of tailoring an experience or communication based on information a company has learned about an...

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“QuickPivot's platform offers big data performance showcased in tools like robust cross-channel waterfall counts, real-time lifecycle visualization tools that go beyond the typical flowchart style tools.”

Kelly Dedman, Technology Analyst

“B2C marketers in retail should consider its updated UX, with QuickCollect and QuickTarget for customer segmentation and QuickPalette for campaign workflows.”

Vendor Landscape: CCCM, March 2017

“QuickPivot's platform can help our clients eliminate data silos, reduce wasted efforts and optimize customer data across online and offline channels.”

Lois Brayfield, CEO

“As Allen Edmonds further developed its direct-to-consumer business, we knew that we needed a powerful new marketing platform and a flexible business partner. We found both and more in QuickPivot.”

Colin Hall, Chief Marketing Officer

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