Improving Cross-Channel Marketing With Customer Data

Being successful in the marketing world today requires more attention to detail and advanced planning than ever before. It's not that the goals of...

Tips for retaining customers after the holiday season

With the busy 2019 holiday shopping season coming to a close, retailers can fully set their sights on executing their goals for 2020. While final...

The State of Customer Data Platforms in 2020

2019 was another big year for the customer data platform (CDP) industry. According to the CDP Institute, the number of worldwide CDP vendors increased...

Forever 21 Bankruptcy: A Scary Reminder of Retail Challenges

News of the Forever 21 bankruptcy filing in late September 2019 left the retail world a bit spooked, and for good reason. Just four years removed from...

How to Build a Customer-Centric Approach in Retail

As retailers look to gain a competitive advantage over their rivals in a today’s hyper-competitive environment, customer centricity -- the concept of...

How a CDP Makes Unified Customer Data A Reality for all Retailers

To compete in a fast-paced and competitive market, odds are good that retail organizations are using a number of different systems in their day-to-day...

Bose, SoulCycle Execs Discuss Importance of Brand Loyalty

“Brand loyalty” is something retailers have always worked to achieve with their customers, dating back to days of storefront-only sales, but it can be...

The Importance of Strategic Customer Segmentation for Retailers

As most retail marketers understand, being able to easily access and interact with customer data is essential to creating effective campaigns and...

3 Things Marketers Will Miss After Using a Customer Data Platform

It’s no longer a secret that a customer data platform helps marketers achieve a unified view of their customers and improves their day-to-day...

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“QuickPivot's platform offers big data performance showcased in tools like robust cross-channel waterfall counts, real-time lifecycle visualization tools that go beyond the typical flowchart style tools.”

Kelly Dedman, Technology Analyst

“B2C marketers in retail should consider its updated UX, with QuickCollect and QuickTarget for customer segmentation and QuickPalette for campaign workflows.”

Vendor Landscape: CCCM, March 2017

“QuickPivot's platform can help our clients eliminate data silos, reduce wasted efforts and optimize customer data across online and offline channels.”

Lois Brayfield, CEO

“As Allen Edmonds further developed its direct-to-consumer business, we knew that we needed a powerful new marketing platform and a flexible business partner. We found both and more in QuickPivot.”

Colin Hall, Chief Marketing Officer

A Customer Data Platform or Marketing Automation? Find Out Which One You Really Need.

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