The QuickPivot Blog

QuickPivot provides fast, powerful, easy to use software for smart marketers with big ideas.

We Need Your Help: Take the State of Customer Data Survey

We just launched our State of Customer Data survey and need your help. Please take this anonymous survey!

Direct Mail + Customer Data Platform = Pure Marketing Magic

The NEMOA Spring Summit, the catalog and eCommerce industry's biggest national summit, just ended today, and the days flew by. We had the chance to...

Three Signs you Need a Customer Data Platform

You may have heard that we joined the CDP Institute as a Gold Sponsor. Why? In recent years we’ve noticed that more and more brands have come to us...

Six Elements of High-Quality Customer Data

Executing successful, revenue-impacting marketing campaigns all comes down to whether or not you have high-quality customer data. You can develop the...

The One Thing That No MarTech Company Wants to Admit

Marketing technology isn’t always the answer.

As a company that develops marketing technology, that can be hard to admit, but we pride ourselves on...

The New Frontier of Marketing Technology: The Customer Data Platform

For the past year, Google searches for “Customer Data Platform” have been steadily rising and the market for them has been quietly and quickly...

Marketer to Marketer: Taking Advantage of Excess Marketing Budget

If you’re one of the lucky marketers to have some excess budget at this point in the year, it’s time to figure out how to make the most of it! Extra...

What's in a Name: Ada the Machine Learning Suite

This week we introduced a machine learning suite of predictive marketing models, and we named the suite Ada. The suite is named after Ada Lovelace, who...

Three Things Retailers Need to Properly Segment Customer Data

Most marketers, especially those in the retail industry, understand the importance and value of customer segmentation and personalization. However,...

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“QuickPivot's platform offers big data performance showcased in tools like robust cross-channel waterfall counts, real-time lifecycle visualization tools that go beyond the typical flowchart style tools.”

Kelly Dedman, Technology Analyst

“B2C marketers in retail should consider its updated UX, with QuickCollect and QuickTarget for customer segmentation and QuickPalette for campaign workflows.”

Vendor Landscape: CCCM, March 2017

“QuickPivot's platform can help our clients eliminate data silos, reduce wasted efforts and optimize customer data across online and offline channels.”

Lois Brayfield, CEO

“As Allen Edmonds further developed its direct-to-consumer business, we knew that we needed a powerful new marketing platform and a flexible business partner. We found both and more in QuickPivot.”

Colin Hall, Chief Marketing Officer

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