As shoppers head out into the stores and search online for that perfect gift, we’ve been thinking what marketing professionals like you would like to...
3 Tips to Convert One-Day Sale Shoppers into Long-Term Customers
We still talk about the “holiday shopping season” in America, but really it’s the dedicated one-day sales that grab the attention of consumers and the...
United Customer Data Fuels the Right Online and Offline Experience
By 2017, 89% of marketers expect customer experience to be their primary differentiator (Gartner). Is your brand ready? Whether interacting through an...
Journey Mapping – The Path to Increased Revenue
Think of journey mapping as the storyboard for your customer’s experience. It’s where you outline a picture and short narrative of exactly how you want...
