Interest in CDPs continues to accelerate, with more retailers realizing that traditional IT-led data management processes aren’t keeping pace with ...

Around this time last year, we released our first ever Top Resources on Customer Data Platforms blog. At the time, CDP was an emerging trend that few...

Historically, the role of marketing at retail and B2C brands was laser focused on creating product awareness in order to sell the product. However, as...

Meet Paul Mandeville! Paul was hired by QuickPivot in 2013 to run Product and Strategy. He currently serves as the company's Chief Product Officer and...

From submarines to software, meet our Chief Technology Officer and CEO, Gene Zylkuski. Gene started his tenure at QuickPivot 12 years ago as Vice...

Here at QuickPivot we work tirelessly on our top-notch Customer Data Platform that helps marketers better understand their customers. We’d be nowhere...

It’s 2019. Consumers are more informed than ever about their purchases and are dictating the shopping experiences that they want. For example, 78% of...

Data-driven marketing is not a new concept, but we’ve come a long way from where we started. Not only are marketers being asked to justify their...

For the past decade we’ve heard the same mantra: “the right product, for the right person, at the right time”. And for a while, performing basic...